Clean beauty refers to beauty products that are made with safe, non-toxic ingredients, and are free from harmful chemicals like parabens, sulfates, and phthalates.

The clean beauty movement has been growing in popularity in recent years, as consumers become more conscious of what they are putting on their skin.

 Many clean beauty products are formulated with natural, plant-based ingredients, such as aloe vera, chamomile, and rosehip oil, which can be gentler on the skin.

 Clean beauty products may also be cruelty-free, meaning they are not tested on animals, and may be packaged in eco-friendly, sustainable materials.

 Consumers should be aware that the term "clean" is not regulated by the FDA or any other regulatory body, so it's important to do research and read product labels carefully.

Look for products that are certified by third-party organizations, such as the Environmental Working Group (EWG) or Leaping Bunny, to ensure that they meet certain safety and ethical standards.

Clean beauty products may not always be more expensive than traditional beauty products, and there are many affordable options available.

Many mainstream beauty brands have also started to offer clean beauty options, as they recognize the demand for safer, more natural products.

When transitioning to a clean beauty routine, it's important to introduce new products gradually and patch test them first, as some natural ingredients can still cause skin irritation.

Overall, the rise of clean beauty has sparked a greater conversation around ingredient transparency, sustainability, and ethical practices in the beauty industry.